At the CKE China Baby Products Exhibition held in Shanghai from October 17 to 19, 2024, product manufacturers, brand owners, baby products distributors, and retailers from the four major fields of Chinese toys, baby products, brand licensing, and preschool education held face-to-face exchanges and business negotiations on the latest products. A total of 2,506 companies participated in the exhibition, and a total of 5,218 brands were exhibited. According to official data from the organizer, the China Baby Products and Toys Association, the number of professional visitors reached 111,458, including 9,086 overseas sellers.

WIPHA belongs to the baby category. At the exhibition, it had face-to-face exchanges with many new customers. WIPHA products have been further recognized and loved by customers and achieved fruitful results. Many salespeople said that they had seen this product on videos such as Douyin. Today, they finally saw the real face at the exhibition and praised the product’s quality, meticulous workmanship, and thoughtful and practical design. They took photos and tried to carry them and raised various questions about the market and distribution. Some customers exclaimed that it is a fashionable, sunny, and healthy trend baby product.

The organizers specially held free domestic sales docking, export docking, cross-border buyer docking, expert group leader docking, and other forms, which shows that the organizers have taken great pains, and it is also a manifestation of innovation and service for the exhibition. Three special negotiation meetings from overseas sellers of WIPHA products have been highly recognized by many future buyers. They exchanged information with each other and will further contact and negotiate. For this reason, some merchants went to WIPHA’s booth to see more products after the negotiation meeting; the exhibition also attracted authoritative media such as Xinhua News Agency and China Central Radio and Television Station to participate in the report, and overseas promotion media also came to the scene. WIPHA also accepted an exclusive interview with CCTV Channel 2 Economic Program. For CSI companies exporting to the European and American markets, the China Infant and Child Products and Toys Association also specially organized a full English oral broadcast + video shooting format to introduce the new products and classic products of export-oriented companies. The association will release it on the English official website, Facebook, YouTube, and other platforms.